James Murphy Appointed To CEO Of Ogilvy UK As WPP Acquires NCA
WPP has announced that it has acquired New Commercial Arts (NCA). NCA…
WPP Wins Amazon Media Across APAC
WPP reels in one of APAC's biggest accounts amid reports Jeff struggling…
Verian Group Announces WPP’s Gavin Bain As CEO For APAC Region
Verian Group, the global research, behaviour change and communications advisory business for…
GroupM and Pacvue accelerate partnership with launch of Integrated Commerce Management solution
GroupM announces the launch of its global integrated commerce management solution. Also…
WPP Reports Q2 Revenue Decline & Sells Stake in FGS Global
WPP's Q2 numbers can make for difficult reading. They can also deliver…
WPP Continues Its Excellent Adventure With NVIDIA
One holdco embracing AI's power is WPP. That's not to suggest sticky…
Katie Rigg-Smith: Insights On Media Evolution & Empowering Future Women Leaders From WPP’s Chief Strategy Officer
No one ruminates and muses on adland quite like Katie Rigg-Smith. And…
Brian Lesser Appointed GroupM Global CEO
Brian Lesser named global CEO of GroupM. Planning an Aussie visit despite…
WPP & IBM Team Up to Revolutionise B2B Marketing With Gen AI
The two heavyweights combine to - and we quote - "revolutionise B2B…
Elon Musk: Journalism Is Dying, AI Will Stop Us Working & Not All Of Advertising Needs To “Go F*ck Itself”
Adland pulled itself from the beaches and wine to hear Elon stumble…
WPP & Google Tie The Knot On AI-Powered Effectiveness & Targeting
If you get stuck on a bad date this weekend, go deep…
Clemenger & Mediabrands Star As Gender Pay Gap Numbers Reveal Mixed Picture On Agencies’ Equality Quest
We won't sugar coat it, some of these aren't great. Still, should…
WPP Invests In New German Agency OH-SO Digital
Mark Read itching to make the "these sausages are the wurst" gag…
“An Opportunity Not A Threat! WPP Announces Near Half-A-Billion AI Play
Often hear the words "AI", "ChatGPT" & "digital revolution" & think, "Shit,…
GroupM’s Acceleration’s New Maturity Model Helps Marketers Chart Course To AI Transformation
GroupM might have released a new AI maturity model but B&T will…
It’s The Best Of The Best – Directors Of First Impressions, Presented By Finecast, Part Of GroupM Nexus
They're the ones with the best hair and the whitest teeth! Yes,…
WPP Jane Geraghty As Global Chief Client Officer
New York-based Jane Geraghty named WPP's new chief client officer. Undecided on…
B&T TV – Rose Herceg & Patrick Guerrera Talk Diversity, Identity & The Create Space Census
Two big wigs for you in today's B&T TV with a Herceg/Guerrera…
WPP Promotes Lindsay Pattison To Global Chief People Officer
WPP's new global chief people officer set to have a very busy…
SXSW: Adland Has Its Say
Sydney's first SXSW festival covered gaming, screens, tech, music, Expo, and a…
WPP’s Head Of Talent Heads To Recruitment Firm Williams International
Macey Barton (left), the former head of talent at WPP, has joined…
WPP Finds Creative Capital Drives Better Business Outcomes
Yes, the SXSW line-up can be boggling to get your head around.…
Edwina McCann & Rose Herceg’s Take On Gen Z’s Damaging Desire For Designer Dupes
Admittedly, B&T did pen this fake fashion piece while wearing head-to-toe Versace…
WPP Launches ‘Screaming Creativity’ Podcast Series Hosted By Rob Reilly
News of yet another bloody podcast can be exasperating, however, this one…
WPP & Optimizely Partner To Bring Informed Digital Experiences To Brands & Consumers
Often think WPP's a 'canary in the coal mine' for industry trends?…
WPP Reports 6.9% Q2 Revenue Growth, But A Decline In Tech Spending Is Causing Headwinds
WPP staff warned against using company credit cards for hookers as Q2s…
WPP & Spotify Announce First-Of-Its-Kind Global Partnership
Watching drunk colleagues dance often dispels the power of music. Hopefully this…
WPP Opens A Shiny New Office In Manchester
WPP expands out of London with new Manchester digs. Mark Read refusing…
WPP Snares A 30% Stake In US Diversity-Focused Creative Agency Majority
WPP nabs 30% stake in diversity-focused agency, Majority. Which, even with basic…
WPP Partners With NVIDIA To Build Generative AI-Enabled Content Engine For Digital Advertising
This news surely marks adland's offical shift to AI. Now to get…
WPP Posts 2.9% Organic Growth As Latest Holding Company To Report Q1s
WPP's Q1s likened to a service station meat pie - not bad,…
WPP Partners With Customer Engagement Platform Braze
WPP today announced a new partnership with Braze, the comprehensive customer engagement…
WPP Acquires New York-Based Social Influencer Marketing Agency Obviously
WPP acquisitions could well be seen as a bit of an adland…
WPP Joins Media Freedom Cohort To Support Independent Journalism
WPP, supported by its media investment arm GroupM, has joined the Media…
WPP Acquires European Influencer Marketer Agency Goat
WPP has gone and scored itself a Goat. As in the marketing…
