B&T TV managed to snag some of Justin Graham’s precious time to ask him the big questions about the advertising industry.
As M&C Saatchi Australia’s group CEO and the global head of the agency’s advertising network, Graham is well-positioned to talk about everything from whether working at home works for creatives to brand positioning during a cost of living crisis.
He also told Saatchi & Saatchi’s CEO Patrick Rowe that the debate about which agency was the true custodian of the Saatchi name was over.
Of course, the comments from Rowe in a previous B&T TV interview were made in jest, as were Graham’s (or at least, we hope they were).
So, grab your headphones, put the kettle on and sit back and enjoy Graham talking to B&T.