B&T TV – The MFAs CEO Sophie Madden On Finding Purpose In Media

Published on: 23rd August 2023 at 12:38 PM

Edited by Staff Writers

1 Min Read

The MFA’s Sophie Madden has a long and impressive career within the media industry, holding roles including global head of media at Vodafone and Marketing Services Head at Kraft Foods.

After ten years at the head of the MFA, Madden sits down with B&T TV to talk about her own career in media as well as why the industry needs to be connected to its purpose.

Staff Writers 23/08/2023 23/08/2023

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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.