Forget the traditional peachy family pic, VML Sydney has redefined the Christmas card with its digital ‘Reindeer Races’ real-world interactive game.
The interactive card is a race between four of Santa’s reindeer, streamed live via webcam and played online.
The game allows users to take control of a reindeer on a real-life Christmas-themed track, using their keyboard to control its speed while they race against three of their Facebook friends, or computer-controlled ‘bots’.
To have a play, click here.
